On March 11, it was reported that Big Hit Entertainment is planning on changing the company name to HYBE Corporation.

According to this notice, Big Hit Entertainment has proposed an idea to change the company name to HYBE Corporation.

On top of that, the company plans on expanding areas of their business to real estate.
They aim to rent out their practice rooms and communal spaces when not in use.
It seems as if the name change is a step to expand and strengthen the position of the company within the industry.

(Credit= Big Hit Entertainment)
(SBS Star)