Jennie Takes Over Major Billboards in Seoul and New York with Large-Scale Outdoor Ads for 'Ruby' Comeback

Mar 10, 2025

Jennie Takes Over Major Billboards in Seoul and New York with Large-Scale Outdoor Ads for 'Ruby' Comeback
Jennie
Global artist Jennie is painting the world with her new album 'Ruby.'

Released today (March 7) at midnight KST, Jennie's first solo studio album 'Ruby' is heating up the global music scene. In Seoul's Gangnam district, large-scale outdoor advertisements announcing her comeback are currently on display.

Notably, 19 digital billboards are broadcasting in the Dosan-daero area, capturing the attention of passersby and illuminating the streets with Jennie's ever-changing visuals.

Additionally, a teaser video for 'Ruby' has beautifully adorned the billboards in Times Square, New York, showcasing Jennie's immense global popularity.

The music video for the title track 'Like JENNIE' will be released today (March 7) at 2 PM KST and will be live-streamed on the massive billboard at Shinsegae Square in Seoul, airing at 6 PM to 9 PM KST.

Jennie's first solo studio album 'Ruby' features 15 tracks across various genres, including the title track 'Like JENNIE,' and showcases her identity and limitless musical potential as she took on the role of album producer. The music world is eagerly anticipating the new history Jennie will create with 'Ruby.'

Meanwhile, a pop-up event titled 'Rubify' will be held at the Hyundai Card Music Library and Vinyl & Plastic in Yongsan, Seoul, allowing fans to experience Jennie's first solo studio album 'Ruby' until March 13.

Photo source: OA Entertainment (ODDATELIER)

kykang@sbs.co.kr 

(SBS Entertainment News | Kang Kyung-youn)