After launching a liquor brand infused with his own flair, 37-year-old singer G-DRAGON has announced a donation of 880 million won to support the treatment of teenage alcoholism.
On the 13th, G-DRAGON unveiled the third edition of his highball series, featuring his own artwork, and announced his plan to donate 880 million won to the Just Peace Foundation, where he serves as honorary chairman. This donation aims to ensure the continuation of treatment for teenage alcohol addiction, symbolizing infinity with the number 8.
G-DRAGON expressed his hope that the infinite fandom phenomenon sparked by the PEACEMINUSONE Highball series would spread joyful culture far and wide. He dreams that this donation, regardless of its size, will mark the beginning of a culture of participation that continues into the future, emphasizing the symbolic meaning of this contribution.
Choi Yong-ho, CEO of Galaxy Corporation and chairman of the Just Peace Foundation, commented, "The sustainable culture and philanthropy initiated by the PEACEMINUSONE Highball is just the beginning. We promise to introduce innovative AI entertainment technology that will address each and every void on Earth with astonishing cosmic stories."
In the artwork for the third highball, G-DRAGON depicted an imperfect daisy in various expressions, colors, and textures, conveying the message that "it's okay to be imperfect." He aims to visualize a transcendent sense of solidarity, signaling to the inhabitants of Earth that we all live with our own imperfections.
Photo=Galaxy Corporation
(SBS Entertainment News | Kang Kyung-youn)