BLACKPINK has once again proven their global influence with their new single "JUMP" and the commencement of their world tour . YG Entertainment announced on the 17th that BLACKPINK has been receiving continuous acclaim from leading music media outlets worldwide.
Their new single "JUMP" represents a bold musical endeavor by BLACKPINK, hailed by international press as a 'signal flare of evolution'.
Billboard, a major US music publication, described "JUMP" as a "high-energy anthem," noting, "The individual vocal colors of the members stand out yet merge into a single energy. BLACKPINK has laid the perfect foundation for the next chapter by broadening their musical spectrum."
The UK's music magazine NME also showed great anticipation for the song premiered at the Goyang concert, and after its official release, praised it as "a track with intense and addictive energy," adding, "The music video captures the city being captivated by BLACKPINK's energy in a sensory manner."
The response to their performances has been overwhelmingly positive. BLACKPINK held the 'BLACKPINK WORLD TOUR <DEADLINE> IN LOS ANGELES' at the SoFi Stadium in Los Angeles on the 12th and 13th (local time), making history by selling out all seats for both days and attracting a cumulative audience of over 100,000 people, a first for a girl group.
The LA Times highlighted BLACKPINK's local popularity, stating, "They sold out tickets for both days at one of Los Angeles' largest venues." The article emphasized the artistic quality and completion of the performance, as well as the enthusiasm of fans from various regions, underscoring the strength of their global fandom.
Rolling Stone referred to BLACKPINK's LA performance as a "high-voltage homecoming," praising, "The individual talents of the members, along with their synergy as a team, have matured. BLACKPINK indeed shines the brightest when the four are together."
Meanwhile, BLACKPINK released their digital single "JUMP" on the 11th. The song dominated the iTunes charts in 61 regions and maintained the top spot on Spotify's Daily Top Songs Global Chart for three consecutive days, showing signs of a long-running hit.
BLACKPINK will continue their world tour journey across a total of 16 cities and 31 shows. Following successful concerts in Goyang and LA, they are set to perform in major cities around the world, including Chicago, Toronto, New York, Paris, Milan, Barcelona, London, Kaohsiung, Bangkok, Jakarta, Bulacan, Singapore, Tokyo, and Hong Kong.
(SBS Entertainment News | Kang Kyung-youn)