
TWICE is on a hot streak across North America.
On February 23 (local time), the group appeared on NBC’s "The Tonight Show Starring Jimmy Fallon." After making memorable stops on the show in 2021 and 2023, they returned roughly three years later to perform "Strategy."
Serving hip styling and high energy, the members delivered a powerful stage that showed off their “hot girl” charisma, captivating the crowd and sparking buzz both in the studio and online.
Released in December 2024, "Strategy" was re-spotlighted after being included on the original soundtrack for the hit Netflix animated title "KPop Demon Hunters." The track has spent 17 consecutive weeks on the Billboard Hot 100. As of the broadcast date, it also surpassed 300 million streams on Spotify, signaling massive stateside momentum.

K-pop’s top-tier girl group TWICE is currently on the North American leg of their sixth world tour, , which kicked off in Vancouver in January. Shows on February 18, 20, and 21 in Belmont Park signaled strong tour momentum, with a 360-degree stage setup and performances of their signature hits boosting fan satisfaction. Solo stages and the "KPop Demon Hunters" soundtrack performance of "TAKEDOWN" (JEONGYEON, JIHYO, CHAEYOUNG) are adding extra excitement.
The North American run, which continues through April in Austin, spans 35 shows across 20 cities. TWICE will also hold a solo concert in Taipei from March 20 to 22. On April 25, 26, and 28, they will become the first overseas artist to perform at Tokyo’s National Stadium, before heading to Europe for concerts in eight cities across May and June. In total, the group’s largest world tour to date will hit 78 shows in 43 cities.

Photo Credit: JYP Entertainment, David Conger, Hanbin Lee
(SBS Entertainment News | Kang Kyung-youn)
