Artist Studio, the production company co-founded by actors Lee Jung-jae and Jung Woosung, is set to acquire management rights of Corpus Korea.
On the 29th, Artist Studio announced, "An investment consortium led by Artist Studio is pursuing a strategic investment of up to 29 billion won alongside the acquisition of management rights for Corpus Korea." The company emphasized that this decision is more than just a financial investment; it is a decisive move to build a comprehensive strategic value chain within the content industry.
The investment consortium includes Artist Studio as the lead, joined by content production companies Jidam Media and Story Ark Studio.
Artist Studio stated, "The core of this investment is the completion of a 'production-channel-distribution' value chain. By connecting Artist Studio’s exceptional production capabilities, MBN’s channel competitiveness, and Corpus Korea’s unparalleled distribution network, we are establishing a foundation as a comprehensive content studio to accelerate our strategy for strengthening content competitiveness."
Through this acquisition, Artist Studio plans to move beyond its existing business model focused on individual production projects and establish a system based on One Source Multi-Use (OSMU) that encompasses the entire process from content planning to production and distribution.
Furthermore, the company is set to expand its global business in earnest. By leveraging the robust global distribution network that Corpus Korea has built, Artist Studio aims to accelerate the international reach of its content and create diverse monetization opportunities.
Ahn Hyung-jo, CEO of Artist Studio, remarked, "This investment is significant not merely as an acquisition of management rights or a financial investment, but as the starting point for building an integrated value chain that connects the entire content industry."
ebada@sbs.co.kr
※ Please note: This article was translated by AI and may contain errors.